AI built for dentistry

AI is here.
Praxis is how
dentistry uses it.

Plugs into what you already use.

Dentrix Practice management
Open Dental Practice management
Curve Dental Practice management
HighLevel Marketing CRM
Google Business Profile Listings and reviews
Google Ads Paid search
Meta Paid social
QuickBooks Accounting
Gusto Payroll
Healthgrades Directory listing
Yelp Directory listing
WordPress Practice website

One platform,
covers it all.

Voice
Never miss a high producing call again.
Answers, qualifies, and books straight into your PMS. Nights, weekends, holidays. Routes the calls your front desk actually needs to take.
No missed calls100%
GEO / SEO
Be the dentist AI recommends.
Patients now ask ChatGPT, Claude, and Perplexity who to see. Praxis makes you the answer, and keeps your Google rankings climbing while it does.
AI impressions+237%
Smile
Show the result before they say yes.
Photorealistic results trained on the doctor's own cases. Use it as a lead magnet, or to close planned treatment in the chair.
Case acceptance2.4×
Executive Assistant
Ask the hard questions. Get a straight answer.
Connects to GoHighLevel, Meta Ads, QuickBooks, your PMS and hundreds more platforms. Ask which campaign booked implant cases, or your true cost per new patient.
Integrations300+
Reputation
Own every listing ChatGPT reads.
Google, Bing, Apple, Healthgrades, and the directories ChatGPT and other AI platforms pull from, built and kept accurate. Reviews requested and answered in your voice.
Where AI looks first4.9★
Call Coaching
Every call graded. Every call better.
Calls in and out get scored with fixes your team can use today. Built with the top call coaches in dentistry.
Booking rate growth2.8×

Praxis by the numbers

More five star reviews on Google
38%
Of after-hours calls booked while the office is closed
237%
More ChatGPT, Claude, and Gemini impressions
2.4×
Case acceptance when patients see their Smile render
How Praxis works

The growth work,
handled quietly.

01 / Voice

Never miss another new patient call.

Voice picks up in your tone and at your pace. It knows your schedule, the insurance plans you accept, and who does what. It hands off to your team only when a human really needs to be on the line. Customizable to fit your practice structure.

  • Answers nights, weekends, and holidays. No missed calls ever
  • Books into your PMS: Dentrix, Open Dental, Eaglesoft, Curve, and more
  • Answers questions, handles hesitation, and books the appointment
  • HIPAA-compliant with a full audit trail on every call
Explore Voice
CALL · INBOUNDLive
CallerHi, I was hoping to book a cleaning for next week.
PraxisOf course. I have Tuesday at 10:15am or Thursday at 3:45pm. Which works?
CallerThursday sounds good.
PraxisBooked and synced to your chart. You'll get a confirmation text shortly.
ChatGPT · "best implant dentist near me"
Based on reviews, credentials, and case volume nearby, a strong option is your practice.
Practice siteGoogle Business412 reviews
Organic traffic +237% · 90d
#1dentist near me, 90210↑14
#2implant dentist near me↑9
02 / GEO / SEO

Be the dentist AI recommends.

Patients now ask ChatGPT, Claude, and Perplexity who to see. Those answers get assembled from your site, your listings, and your reviews; Praxis makes all three point to you, and keeps your Google rankings climbing while it does.

  • Cited by ChatGPT, Claude, and Perplexity
  • Google SEO included. Rank on high volume and relevant keywords
  • Schema, internal links, and Core Web Vitals kept in shape
  • Weekly digest of exactly what changed and why
Explore GEO / SEO
03 / Smile

Show the result before they say yes.

Patient snaps a photo of their smile and we render the result in a few seconds, trained on the doctor's own cases. Use it on ads, text it, email it, or pull it up in the dental chair. The conversation shifts from "should I?" to "when can you start?"

  • Trained on your cases, so the result looks like your dentistry
  • Full arch, implants, aligners, veneers, and whitening
  • Lead magnet on your ads, site, or a closing tool chairside
  • Consent and disclaimers included and reviewed by counsel
Explore Smile
Before
After
Patient's smile before treatment
Patient's smile after treatment
Acceptance lift2.4×
EXECUTIVE ASSISTANTAnswered · 4s
YouWhy did production drop this week?
Praxis
Tuesday's three no-shows in Dr. Martinez's schedule account for $4,200 of the gap. Hygiene recall conversion also fell 12%. 18 patients were due and never confirmed. I can turn on auto-confirm and have Voice work the recall list tonight.
Production gap−$4.2k
Unconfirmed recalls18
04 / Executive Assistant

Ask the hard questions. Get a straight answer.

One brain reads every system you run: PMS, phones, accounting, payroll, marketing. It answers in plain English. Not another dashboard to go interpret on a Sunday night.

  • Thousands of integrations: GoHighLevel, Meta Ads, QuickBooks, payroll
  • One source of truth across every location you operate
  • Ask which campaign booked implant cases, or your true cost per new patient
  • Approve a fix and it puts the other agents to work on it
05 / Reputation

Own every listing ChatGPT reads.

Before a model recommends you, it checks whether the internet agrees on who you are. Praxis builds and monitors the listings and directories AI search engines like ChatGPT, Claude, and Gemini pull from, and keeps reviews coming in and answered.

  • Where AI looks first: Google, Bing, Apple, and the aggregators behind them
  • Built and monitored, so a wrong number or stale hour gets flagged the day it appears
  • Reviews requested at the right moment and answered in your voice
  • You approve every reply before it posts
LISTINGS MONITORIn sync
Google BusinessVerified
Apple Business ConnectVerified
Bing PlacesVerified
Healthgrades · Yelp · 42 moreMonitored
4.9 ★
412 reviews
+37 this month
Answered in 4h
SCORECARD · NEW PATIENT CALLGraded
86
Greeting
Value framing
Ask for visit
Confirm + recap
Fix for the next call

The caller asked about cost twice before an appointment was offered. Offer the first available time, then handle cost inside the booking.

06 / Call Coaching

Every call graded. Every call better.

Inbound and outbound calls get scored instantly, with the specific fix your team can use on the next call.

  • Graded within minutes of hang-up, every call, every day
  • Industry coach framework, built with dentistry's top call coaches
  • One fix per call, in plain language, tied to the moment it happened
  • Team and individual trends, so coaching is based on data
Onboarding

Live in 24 hours.

01

Sign up

Use your Google account or email to sign up.

02

Schedule onboarding

Choose your time on the scheduler that appears right after. We connect your PMS, phones, and site.

03

Go live

All six agents turn on at once, calibrated to your practice and approved by you.

What our customers say

Dental pros trust Praxis.

"Praxis Voice books more after-hours appointments than our entire evening team used to. It paid for itself in six weeks."

SM
Dr. Sean MoriartyMOR Smiles

"We tried three SEO agencies before Praxis. This is the first time we actually rank for the terms that bring real patients in."

PE
Dr. Paradis EsiRace Track Smiles

"The Smile Simulator is the best consult tool I've used in 20 years. Patients see it and they're in. It changed the economics of our practice."

Pricing

Pricing built to scale

Monthly
$497/mo
per location, billed monthly
$997 onboarding, one time
  • All six agents, every location
  • Month to month, cancel with 30 days notice
  • Onboarding covers PMS, phones, and site setup
  • Team training and calibration included
Get started
Popular
Yearly30% off
$397/mo
per location, billed yearly
Onboarding waived
  • Everything in monthly, $100 less per location
  • Your rate locked for the full term
  • Priority support and quarterly reviews
  • New features we release are included
Get started
Questions

Things practices
ask us.

Can I buy just one agent?

Every account includes all six and any other agent we add to Praxis in the future. Practices running just one miss most of the value. A call answered on Voice ends up in the SEO content plan, a Smile case books into the schedule Voice is staffing, and Call Coaching grades the outcome. They work best together, so we don't sell them separately.

How long does onboarding really take?

Most practices are live within 24 hours of their onboarding call. We handle the connection to your PMS and phones, calibrate all six agents to your voice and treatment menu, and you approve before anything ships.

What is GEO, and why does it matter now?

Generative engine optimization. Patients increasingly ask ChatGPT, Claude, and Perplexity who to see instead of scrolling Google. Those answers are assembled from your site, your listings, and your reviews. Praxis makes sure all three point to you, and keeps your traditional rankings climbing at the same time.

Does Praxis replace my front desk?

No. Praxis handles the calls humans shouldn't need to take: rescheduling, insurance questions, after-hours intake. Your team spends their energy on patients in the chair.

What about HIPAA?

Every agent runs on HIPAA-compliant infrastructure and we sign a BAA by default. Call recordings, transcripts, and patient data are encrypted at rest and in transit.

Which practice management systems do you support?

Dentrix, Open Dental, Eaglesoft, Curve Dental, Denticon, Carestream, Dolphin, and Practice-Web today, alongside 300+ integrations across phones, accounting, payroll, and marketing. New integrations ship roughly every 6 weeks.

Is there a contract?

Monthly is month to month with 30-day cancellation and a one-time $997 onboarding. Yearly is $397 per month billed annually with onboarding waived. Both include all six agents.

Ready when you are

See what Praxis
does for a
dental office
like yours.

Emailsupport@itspraxis.ai